When ‘Soft Power’ Isn’t So Soft

by matttbastard

I hope you’ll excuse me if I refrain from opining at length or in explicit detail about this amusing little nugget currently smoldering in the slow holiday news cycle. Am loath to trigger the unwelcome attention of relentless sp@mbots. Instead, a quote from The Matrix (just make sure to invert the colour scheme so that it makes more sense in context):

You take the blue pill – the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill – you stay in Wonderland and I show you how deep the rabbit-hole goes.

Now, I know that the US is apparently bound and determined to import the Anbar Model to Afghanistan at any cost, but is this really the *cough* tribal awakening that Gen. Petraeus had in mind–“pharmaceutical enhancements for aging patriarchs with slumping libidos”?

Gotta second Jesse Walker:

I look forward to the dueling Reichian and Foucauldian interpretations of this approach.

Related: Megan Carpentier and Spencer Ackerman analyze the CIA’s novel chemical inducement strategy from a feminist perspective and whip out the expected cock jokes. What? C’mon, it’s Jezebel. Dick-and-fart feminism is their bread and butter. Although I suppose one could argue that even for a Gawker Media affiliate going below the belt like that is merely plucking *ahem* low hanging fruit to increase page views (see what I did there? Eh? Eh? Ok, I’ve had more than enough broad penis humour for one day.)

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2 thoughts on “When ‘Soft Power’ Isn’t So Soft

  1. My first reaction when I read that article? Great. Just what the women and children of Afghanistan need. The CIA to ensure warlords have all their terrorist equipment in perfect working condition.

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  2. I have often thought that the Merkins (and other North Americans) who buy into neocon macho politics might benefit from some Viagra. They’ve obviously got a problem, and they are getting boring.

    The CIA have always been stupid; they run on inflated ego, which tends to make for teh stupid. They’re the ones who need the little blue pills, methinks, and then maybe some serious meditation on what it means to be a human bean.

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